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April 22, 2006

Something revolutionary happened last month that is going to be part of the Internet history in coming years. One college student named Alex Tew from England came up with a brilliant idea and invented a new way of advertising on the Internet. His main purpose was to make 1 million dollars for his college degree.

The idea goes like this, He divided his homepage in to one million pixels ad space and is selling one pixel for $1 with minimum purchase of 100 pixels. In just little over 1 month, he has sold over 390,000 pixels. As we all know pixels are really small, you can’t even see one pixel with your naked eye.

Most people question, why advertisers are paying him so much money? The reason is very simple. Take advantage of this massive traffic generating system. His homepage receives more than 65,000 visitors every month and has been growing everyday. People who started early benefited the most. Other reason is, when you advertise on this site, you get direct hyperlink to your website improving your rank in Search engines. Your ad stays permanently for 5 years. There is no limit on impressions and the number of clicks you receive. So, instead of advertising on other sites where they charge by impressions or clicks, people are choosing this one.

You may want to check out and see for yourself. It is worth looking at it. I have spent $100 to buy 100 pixels and so far it has been great. My ad is so small you won’t be even able to find it. However, I still get click troughs and receiving traffic. There are many more sites have came up who offer similar thing, If you are thinking to advertise on these type of sites, do it early and take the maximum advantage of it.

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April, 2006

A new form of advertising has exploded on the net recently and from the coverage it's getting it may be the next biggest thing since Pay-Per-Click (PPC). This is because it fills a gap in the market. While PPC, banner ads and pop-up ads reigned as the cheapest form of online advertising the costs of these campaigns on a yearly basis could still run into tremendous sums.

Pixel advertising is a recent addition to the world of online advertising. Pixel advertising sites have a mainpage laid out entirely in a grid/ block pattern. These blocks are pixels, and advertisers buy space on that page for their hyperlinked image. The page is usually divided into 10 by 10 pixels, but advertisers can buy larger or smaller . Rates are commensurate with pixels occupied by the advertisement.

new form of advertising has exploded on the net recently and from the coverage it's getting it may be the next biggest thing since Pay-Per-Click (PPC). This is because it fills a gap in the market. While PPC, banner ads and pop-up ads reigned as the cheapest form of online advertising the costs of these campaigns on a yearly basis could still run into tremendous sums.From that idea, several publishers and businesses tried to jump into the game. Many have failed, but pixel advertising constitutes a strong presence on the internet.

The success or failure of a pixel advertising site typically boils down to the page's Google page ranking. Obviously advertisers want to place their ads where they will be seen, so only pages with high Google PRs will do well in this market. Sites that have higher page rank are spidered by Google's robots more often and placed higher in search results, so more web surfers will see them.

Introduced as a new concept by Alex Tew, a student at university in the UK, the Million Dollar Homepage (MDH) was launched late August 2005. This unique site quickly captured the media's interest and as a result generated lots of traffic to the site and where there's traffic, advertising usually follows.

At $100 for 100 pixels (minimum purchase at MDH) the premise is that people buy pixels on a web page and insert an image that links back to their web site. The end result is a web page that gets good traffic, which drives visitors, which drives sales.

Pixel advertising is a recent addition to the world of online advertising. Pixel advertising sites have a mainpage laid out entirely in a grid/ block pattern. These blocks are pixels, and advertisers buy space on that page for their hyperlinked image. An effective technique for new sites is to give away some free advertising space to large, reputable companies in order to build credibility. As your site becomes more popular, you can dial back on the free space.

This trend started with one website, called "Million Dollar Webpage." It was basically an expertly marketed gimmick developed by a young entrepreneur in the US. The page got a lot of publicity because of its novelty, and the owner quickly did earn his million dollars from it (atleast). From that idea, several publishers and businesses tried to jump into the game. Many have failed, but pixel advertising constitutes a strong presence on the internet.

Therein lies the difficulty, though. The actual construction of a pixel site is relatively easy. There are even free scripts that you can use to do it. The real challenge is building your site's page rank so that advertisers will want to spend money to advertise there. The intricacies of Search Engine Optimization are another story all together, but it suffices to say that increasing your Google page rank is not easy.

Where you could be paying $0.10 upwards for PPC advertising at say 10 clicks a day, this would cost you a minimum of $365 a year, or a minimum $1800 over five years.

Pixel Ads on the other hand are a single purchase which last for years. Take, for example, buypixel-ads.com where you can buy 100 pixels for $1.80. This $1.80 will get you THREE years advertising in the premium area on this website.

With a few well placed quality images this form of advertising could return more visitors to your web site than pay-per-click for a fraction of the cost.

pixel advertisers do comprise a noticeable area of the internet and should not be discounted as an avenue for marketing promotion.

As of mid November 2005 Alex has sold 600,000 of the 1,000,000 pixels he began with, in UNDER THREE MONTHS.

Where you could be paying $0.10 upwards for PPC advertising at say 10 clicks a day, this would cost you a minimum of $365 a year, or a minimum $1800 over five years.

Pixel Ads on the other hand are a single purchase which last for years. Take, for example, TemplatePixels.com where you can buy 100 pixels for $50. This $50 will get you THREE years advertising in the premium area on this website.

With a few well placed quality images this form of advertising could return more visitors to your web site than pay-per-click for a fraction of the cost.

A typical pixel ad page contains 1,000,000 pixels. Spaces are most commonly offered in 10x10 pixel blocks which provides a 100 pixel surface area and generally cost anywhere up to $1 / �1 / or 1 of your local currency. Most sell in the 10px by 10px minimum format since this is logically the smallest usable space.

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